The Leverage

The Leverage

In Defense of Starting a Bad Business

Quit listening to VCs for entrepreneurship advice

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Evan Armstrong
May 22, 2025
∙ Paid

About 3 months ago, I decided that it was time for me to build The Leverage. Like any sane founder, I talked to various confidants about my idea. I yearned for a business newsletter that was beautiful, insightful, and tasteful—and felt that the world would yearn for it too. Most of my friends liked the idea, but one friend who is an investor at a Tier-1…

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